The One You Leeds team launched their nutrition campaign on 26 March.
Taking inspiration from Public Health England’s new calorie-focused campaign, a range of new materials are available to support engaging and informing people of the benefits of a balanced diet.
Adults are consuming on average 200-300 extra calories per day. The new 400-600-600 campaign aims to help adults manage the ‘calorie creep’ that sees two thirds of adults in England overweight or obese.
The new campaign provides adults with a simple tip to help them make healthier choices while out and about – aim for 400-600-600. That’s around 400 calories for breakfast, 600 for lunch and 600 for dinner, plus a couple of healthier snacks and drinks in-between.